Redefining agency growth in 2026: choice, not pressure

As we move further into 2026, one thing has become clear from supporting agency founders over the past year: founders want to feel they have choice. Choice in how they grow.Choice in what success looks like.Choice in what they’re building towards. This isn’t about rejecting growth. Growth can be an exciting and intentional decision, but…

Nano Day – January 2026

There’s honestly no better feeling than watching ideas spark, collide and come to life in real time, and that’s exactly what happened in a room full of brilliant founders at our latest Nano Day. From the moment we kicked off, the energy was unreal. Honest conversations. Proper thinking time. Big questions being asked out loud….

Objections aren’t the problem

Most objections aren’t really objections at all, they’re more like uncertainty wearing a very sensible, risk averse coat. A Pac-a-Mac.  Cost.Timing.Capacity.“Can we come back to this later?” They all sound reasonable. And often they are. But if you treat every objection as a hard no, you miss what’s actually going on underneath.If objections keep showing…

There is no agency playbook

The idea that there’s a single “right” way to build and run an agency is deeply ingrained – and deeply unhelpful. While agencies often face similar challenges, no two are operating under the same conditions. Founders bring different goals, levels of capacity, personal priorities, and definitions of success. Treating them as interchangeable only leads to…

What’s your point?

Or to put it better, what’s your point of view? It’s 23 years in agency land for me this year, and the one thing that hasn’t changed in all that time? Agencies still can’t position themselves well. And it is hard, granted. How unique is our brand process, our web development process or the way…

Lifestyle Is a Plan: Redefining founder success for 2026

As 2026 begins, there’s one question every founder should pause to ask: What does success really look like – and how are you measuring it? For too many agency founders, success has quietly become code for longer hours, constant availability, and earning time off instead of designing for it. When the agency dictates the founder’s…