Let’s build a roadmap for an agency and a life you love, in a Download Day


Maybe you’re going round in circles with too many ideas? Desperate to get out of the delivery side of the agency? Or need solid strategies to get out of the feast and famine cycle? 

A Download Day gives you the clarity, focus and strategic direction you need to move forward confidently. With optional ongoing advisory support to make it happen.


Spinning too many plates and not all of them yours? 

Everyone needs you – your clients, your team, your family – but you’re juggling so much you feel like you’re failing all of them. And you’re so stuck in the day-to-day delivery, you can’t move the agency to where you want it to be, or make space for what matters.

Here’s what we’ll do in a day together: take all those plates you’re spinning, put them in order of priority, and get you focused on one at a time. Because it’s not that you don’t know what needs doing – you just can’t see the right sequence to tackle it all.

Take a day out of the agency. And then stay out of the day-to-day. 


If you’re always across everything, you won’t be able to move forward on your goals. And if you’re thinking, “I’m too busy right now to spare the time”, then that’s exactly why you should. Because if you don’t, then absolutely nothing is going to change.

Sustainable growth is possible


Some of the biggest shifts my founders make can’t be measured in
numbers, but some definitely can.

90%

increase in Q1 turnover for Orange

56%

increase in annual turnover for Roost

100%

more monthly revenue for Vinco

Six signs you might need this

01

You’re stuck in your own head

Everything feels possible, but you keep revisiting ideas without landing on anything. You need clarity on what matters now versus later, and permission to say no to ‘not for now’ ideas.

02

Your agency works, but it’s all on you

You have a decent turnover, but margins feel low, and it would all grind to a halt without you. You want strategies to help you free up your capacity without taking a hit on profit.

03

You’re relying too heavily on referrals

You’ve “never really marketed yourselves”, which means hitting quiet patches, then everything happens at once. You need clarity on which lead generation approach makes sense.

04

Your positioning isn’t sharp enough

People don’t quite get what you do. You feel like you’re explaining yourself a lot. You’re attracting clients that aren’t a great fit. You need confidence to narrow your focus without fear.

05

You’re at a transition point

Maybe you’re moving from agency to consultancy, wanting to step back or launch something new? You need a space to think the transition through strategically, not reactively.

06

You want to grow, but not at the expense of your life

You want more money without the chaos. You need a version of growth that fits your life – clarity on what “enough” looks like, and confidence to build sustainably.
Sound familiar? Then let’s chat it through. 

What we can tackle together

Four focused hours. Just you and me. On a Download Day, I’ll help you see what needs to shift, then I’ll create a roadmap for the lifestyle agency you, your team and your family need.

Usually includes:

• An audit to understand your goals and what’s getting in the way
• Deep-dives into your positioning, your ideal clients, and your dream lifestyle
• Clarity on what it takes to step away from delivery
• Strategies and frameworks for a steady stream of leads
• Your 90-day Lifestyle Agency Masterplan: 3 or 4 really key focus points you need to spend the time on in the next 90 days, with clear action points to make it easier.

But, most importantly, it’s your day – designed around you

The day is designed around where you’re stuck right now. For some founders, that means building a full 90-day growth plan. For others, it’s laser-focusing on one specific challenge – like finally nailing your positioning, creating a lead generation process that works, or figuring out how to step back from delivery.


You’ll leave with a doable plan, and more 


Don’t worry – we won’t break your to-do list – if anything, we’ll shorten it! You’ll also walk away with:

Clarity on what matters now vs later – no more second-guessing or going in circles
• Permission to say no – to good ideas that are the wrong ideas for where you are right now
• A clear strategic direction you know you can commit to 
• Order from chaos – your priorities ordered so you can actually make progress
• Strategies that work for YOUR life – not someone else’s version of what an agency “should” look like
• Your Lifestyle Agency Masterplan – a concrete 90-day roadmap with 3-4 key focus areas and clear actions

The Download Day and masterplan is only £895.

Kelly sitting working on her laptop in a hotel lobby.


Sounds like a breath of fresh air? Something your agency – and life – needs? Let’s chat…

Next: Move mountains with Founder First Monthly Advisory

Six months from now, things could feel wildly different. It’s amazing what’s possible with the right focus, support and an experienced agency leader on your team, putting you first.

After an initial Download Day, we work together monthly to build the agency you want.

Includes:

Two 90-minute online monthly sessions to help with strategic decisions

• 90-day planning + key focus areas so you can move forward on your goals 

• Email / Slack / WhatsApp support so you can implement what we’ve planned

• Access to my private client Slack channel for a sounding board 

• Regular lunch & learn session with agency specialists for new ideas

• Access to my network (I love connecting great people) to help grow your lifestyle agency 

Monthly Advisory is only £595 per month.



Past clients made major shifts within 6-9 months:

• Megan repositioned, raised rates, won her dream client and made a ‘second in command’ hire

Charlotte and Jamie went from stagnant growth to hitting their 3-year growth goal in 3 months

Carys achieved a stable pipeline – including inbound leads – in a new, rewarding niche

Hear how these founders got unstuck within months


  • Kelly has a direct, no-nonsense approach and ability to deliver real results. She holds me accountable, provides genuine insight rooted in her own experience, and ensures that everything we work on is practical and results-driven.
    Kelly is 100% in your corner, pushing you to succeed as much as you want to yourself.
    Megan Dorian
    Founder, Orange
  • Working with Kelly has been an absolute game-changer. Her guidance helped us clarify our direction, focus on our strengths and unique offering to clients. We’ve honed in on what truly sets us apart, which will be instrumental to our growth. I can’t recommend Kelly enough; her support has been invaluable.
    Victoria Hilditch
    Founder, Vinco
  • We have rocketed through the last 6 months because Kelly has given us focus and kept that forward momentum going. She has real empathy and understanding of what it’s like to run an agency. She is upbeat, brings great energy and can turn from forward planning to troubleshooting in an instant. Everyone should work with her.”
    Carys Dorritt
    Founder, The Polka

Who it’s best for, and other A’s to your Qu’s

Sounds practical? Possibly joyful? But you’ve still got questions? Ask away!